An old 'golfism':

You always take your eyes off a bad shot at the exact moment you should be watching if you ever want to see your ball again.

If I'm playing a casual round on a busy course and lose my ball in some deep rough, I'll usually add a penalty stroke and drop where I think I lost it. It's not legal, I know, but it keeps the pace up.

But if I launch one towards some known OB or lat hazard (or other potential lost ball spot) I'll hit a provisional to avoid the walk of shame.

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True Length Technology Fitter - www.truelengthtechnology.com
It's live! - www.ShipShapeClubs.com
PCS Class 'A' Clubfitter

A new highlight: Golfing the home course on Christmas Day.

I say it too often: If it's golf club shaped, you can play with it.

For the record, I'm a club doctor, not a swing doctor.